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Style 360 is an international-standard Pakistanifashion, lifestyle and entertainment television channel. Based in Karachi, the channel provides news of fashion events and happenings both locally and around the globe. The channel is the first of its kind in the country, catering generally to a section of audiences interested in contemporary fashion wear, outfits and cultural clothing attire. Fashion weeks and contests as well as developments concerning the Pakistani fashion industry are regularly broadcast on air.